In the German-French border region, local actors dared to rethink collaboration. Through citizen-driven participation, a dormant island in the Rhine became the starting point for a new kind of cross-border engagement—rooted in everyday life and shared values.
Fortune favors the bold: With this spirit, the district of Emmendingen (Germany) and the French PETR Sélestat-Alsace Centrale set out to strengthen ties across the border. But what would closer cooperation actually look like? That question was left to the citizens—because who better to define what truly matters in everyday life than the people living it?
The starting point was a former customs island in the Rhine River. Once a site of border controls, the island had long been abandoned. That was about to change. Through the project “R(h)einverbindlich,” citizens were invited to help breathe new life into the area—and to explore what connects them in terms of mobility, food systems, biodiversity, and energy.
Citizens weren’t just asked to advise—they were empowered to actively shape their region. This freedom opened up new possibilities, but also revealed the difficulty of balancing diverse needs. The project quickly exposed some of the challenges of cross-border collaboration: On the French side, public institutions played a leading role, while in Germany, volunteers were more heavily involved. This imbalance was reflected in citizen engagement: despite significant efforts to recruit randomly selected participants in Germany, the response fell short of expectations.
A new approach was needed—and it was colorful and accessible. Instead of complex selection processes, the project turned to formats rooted in everyday life, making the European idea tangible. Cross-border “climate brunches,” community walks with citizens, politicians, and experts, and joint activities like orchard maintenance and cycling tours on renewable energy brought people together in meaningful ways.